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Revolutionaries At Sony: The Making Of The Sony Play Station And The Visionaries Who Conquered The World Of Video Games

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Sony Playstations have revolutionized the world of video games in less than 3 years. With 10 million Playstations currently used by kids and adults alike. Sony jumped ahead of Nintendo and Sega with little warning. This is the fascinating true story of the marketing conquest of the century. It highlights Playstation's key player creator Ken Kutaragi, and his unrelenting be Sony Playstations have revolutionized the world of video games in less than 3 years. With 10 million Playstations currently used by kids and adults alike. Sony jumped ahead of Nintendo and Sega with little warning. This is the fascinating true story of the marketing conquest of the century. It highlights Playstation's key player creator Ken Kutaragi, and his unrelenting belief in a project that Sony's top brass was ready to abandon.A bestseller now in its third printing in Japan, Revolutionaries at Sony goes straight to the inside source -- Kutaragi and his team -- to trace the rocky birth and astounding growth of Playstation. It will speak to every reader fascinated by technology, product development, business strategy, global marketing, and the sheer power of a persistent visionary with an unstoppable idea.


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Sony Playstations have revolutionized the world of video games in less than 3 years. With 10 million Playstations currently used by kids and adults alike. Sony jumped ahead of Nintendo and Sega with little warning. This is the fascinating true story of the marketing conquest of the century. It highlights Playstation's key player creator Ken Kutaragi, and his unrelenting be Sony Playstations have revolutionized the world of video games in less than 3 years. With 10 million Playstations currently used by kids and adults alike. Sony jumped ahead of Nintendo and Sega with little warning. This is the fascinating true story of the marketing conquest of the century. It highlights Playstation's key player creator Ken Kutaragi, and his unrelenting belief in a project that Sony's top brass was ready to abandon.A bestseller now in its third printing in Japan, Revolutionaries at Sony goes straight to the inside source -- Kutaragi and his team -- to trace the rocky birth and astounding growth of Playstation. It will speak to every reader fascinated by technology, product development, business strategy, global marketing, and the sheer power of a persistent visionary with an unstoppable idea.

30 review for Revolutionaries At Sony: The Making Of The Sony Play Station And The Visionaries Who Conquered The World Of Video Games

  1. 5 out of 5

    Ian Cogill

  2. 4 out of 5

    Annie Wang

  3. 4 out of 5

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    Cristian

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    Andrzej Kała

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    Gałgan

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    Andre L'huillier

  23. 4 out of 5

    nonserviam

  24. 5 out of 5

    Kadir Doğan

    türkçe çevirisi berbat & kitap da teknik açıdan çok zayıf. nerdlerden çok pazarlamacılar mı hedef alınmış nedir bilemedim. türkçe çevirisi berbat & kitap da teknik açıdan çok zayıf. nerdlerden çok pazarlamacılar mı hedef alınmış nedir bilemedim.

  25. 4 out of 5

    Toni Santos

  26. 5 out of 5

    Kezia Consulting

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  28. 5 out of 5

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  29. 5 out of 5

    Blake Patterson

  30. 4 out of 5

    Chris Melissinos

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