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Google Generation Are Ict Innovations Changing Information Seeking Behaviour?

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The Google Generation examines original and secondary research evidence from international sources to determine whether there is a younger generation of learners who are adopting different styles of information search behaviour from older generations as a function of their patterns of use of online technologies. The book addresses the questions: might the widespread availa The Google Generation examines original and secondary research evidence from international sources to determine whether there is a younger generation of learners who are adopting different styles of information search behaviour from older generations as a function of their patterns of use of online technologies. The book addresses the questions: might the widespread availability and use of search engines, such as Google, give rise to a different type of scholar who seeks out and utilises online information sources and thereby develops a different orientation to learning from older generations whose information seeking practices became established initially in the offline world. Provides a one of the most comprehensive analyses yet on the evolving nature of information search behaviourCombines a review of a wide range of international research evidence combined with original, cutting edge researchDirected towards industry end-users and policy makers as well as academics with shared scholarly interests


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The Google Generation examines original and secondary research evidence from international sources to determine whether there is a younger generation of learners who are adopting different styles of information search behaviour from older generations as a function of their patterns of use of online technologies. The book addresses the questions: might the widespread availa The Google Generation examines original and secondary research evidence from international sources to determine whether there is a younger generation of learners who are adopting different styles of information search behaviour from older generations as a function of their patterns of use of online technologies. The book addresses the questions: might the widespread availability and use of search engines, such as Google, give rise to a different type of scholar who seeks out and utilises online information sources and thereby develops a different orientation to learning from older generations whose information seeking practices became established initially in the offline world. Provides a one of the most comprehensive analyses yet on the evolving nature of information search behaviourCombines a review of a wide range of international research evidence combined with original, cutting edge researchDirected towards industry end-users and policy makers as well as academics with shared scholarly interests

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